Following the presentation of its new Dolls spring/summer collection at the German Fetish Ball, Paris label HMSlatex is holding a one-week sale, starting Sunday June 20.
This news gives us the perfect excuse to show you some brand new pictures from HMSlatex which feature the Dolls collection — photographed by Phantom Orchid, who shot our November 2009 HMSlatex cover.
The new collection features several lingerie sets along with dresses and gowns. The garments are characterised by a combination of strong shapes and visually striking geometrical patterns with soft, jewel-like colours.
Phantom Orchid, whose photographic and post-production skills create a uniquely delicate and feminine vision of this designer’s work, used the Mise en Cage showroom as a bourgeois apartment setting for the first set of images featuring France’s Marine and UK’s Ruby True.
Make-up on the shoot was by Elen Kergoat, with hair by Olivier and accessories by Reborne Jewelry.
The second, darker set of images, also by Phantom Orchid, feature two more HMSlatex favourites: French models Saba and Jessica Whisper, with make-up by Sophie Richardoz.
The HMSlatex one-week June sale offers 20 percent off the whole catalogue, new styles included. Made-to-measure on catalogue items is free of charge as usual. Only custom designs are not included in the sale.
Phantom Orchid’s skills with photography and digital imaging create a uniquely delicate and feminine vision of this designer’s work